Head of Digital Marketing at FitMatch Consulting Group

Job Description

FitMatch Consulting Group is actively seeking an experienced Head of Digital Marketing to join their team in Lahore.

This senior-level role is ideal for professionals with at least 10 years of experience in digital marketing, specifically with Meta Ads and Google Ads, and a strong track record of leading successful campaigns.

If you are a strategic thinker with a passion for digital marketing, this could be the perfect opportunity for you!

About FitMatch Consulting Group

FitMatch Consulting Group is a leading name in the consulting industry, known for providing strategic solutions to businesses in various sectors.

The company specializes in innovative digital marketing strategies that drive results, with a focus on maximizing online visibility and engagement. As the company continues to grow, they are looking to expand their digital marketing leadership team to further strengthen their market presence.

Job Details

Job Title: Head of Digital Marketing

Company: FitMatch Consulting Group

Location: Model Town, Lahore Division, Punjab, Pakistan

Job Type: Full-time

Salary: Rs. 300,000 to Rs. 500,000 per month (based on experience and qualifications)

Experience: Minimum of 10 years in digital marketing, with expertise in Meta Ads and Google Ads

Qualification: Master’s degree in Marketing, Business Administration, or a related field is preferred

Shift Time: On-site (working hours not explicitly mentioned)

Job Apply Type: Apply at Growthify.Pk

Key Responsibilities

1. Digital Marketing Strategy Development: You will be responsible for developing and implementing comprehensive digital marketing strategies that align with FitMatch’s business goals. This includes creating strategies for various platforms, such as Meta Ads, Google Ads, and social media.

2. Paid Campaigns Management: Planning, executing, and optimizing paid campaigns across Meta Ads and Google Ads will be a crucial part of your role. You’ll leverage advanced analytics to monitor campaign performance, making adjustments as necessary to ensure the best results.

3. Social Media Platform Management: You will oversee the management of all social media platforms, ensuring consistent messaging and engagement across channels. This includes driving organic growth through viral campaigns, influencer collaborations, and trending content.

4. Creative Leadership: Leading the ideation and production of creative materials, such as video creatives, ad copies, and visuals, will be an important aspect of the job. You’ll collaborate with the creative team to ensure brand consistency and high-quality output.

5. Team Leadership and Development: As the Head of Digital Marketing, you will recruit, mentor, and manage a team of marketers. Fostering a culture of creativity, collaboration, and performance excellence is key to achieving the department’s goals.

6. Budget Management: Effectively managing and allocating the digital marketing budget will be crucial to optimizing spend and maximizing return on investment (ROI) for campaigns.

7. Performance Tracking and Reporting: Setting KPIs for campaigns and team performance will be part of your responsibilities. You will also track progress, report on results, and provide actionable insights to improve performance moving forward.

Skills and Qualifications

Essential:

1. Expertise in Meta Ads and Google Ads: As the Head of Digital Marketing, proficiency in managing Meta Ads and Google Ads campaigns is essential. You should be able to optimize campaigns, monitor performance, and drive successful results.

2. Creative Expertise: You should have strong creative skills in developing engaging video creatives, ad copies, and content strategies that resonate with the target audience.

3. Advanced Data Analysis Skills: Knowledge of tools like Google Analytics, Facebook Insights, and other analytics platforms will be necessary to monitor campaign performance and optimize strategies based on data.

4. Leadership and Team Management: You will need to have exceptional leadership, coaching, and interpersonal skills to lead a team, set goals, and ensure consistent delivery of high-quality marketing campaigns.

5. Strong Organizational and Multitasking Abilities: The ability to manage multiple campaigns and teams simultaneously while staying organized is critical to this role.

Preferred:

1. Experience in Digital Marketing Campaigns Across Multiple Platforms: Familiarity with various marketing platforms, including paid search, paid social media, email marketing, and content marketing, will be an added advantage.

2. Strategic Thinking and Decision-Making Skills: You should have the ability to think strategically, make data-driven decisions, and adjust campaigns to meet business goals and objectives.

Why Join FitMatch Consulting Group?

1. Senior Leadership Role

This is a senior-level position, offering you the chance to lead a digital marketing team and influence the company’s overall marketing strategy. You will play a crucial role in shaping the direction of digital campaigns and contributing to the success of the business.

2. Competitive Salary Package

FitMatch offers an attractive salary range of Rs. 300,000 to Rs. 500,000 per month, based on experience and qualifications, making it a great opportunity for experienced marketing professionals.

3. Dynamic Work Environment

At FitMatch, you’ll work in a collaborative, fast-paced environment that encourages creativity, innovation, and teamwork. This is an ideal setting for professionals who thrive in dynamic workplaces.

4. Opportunity to Lead and Grow

As the Head of Digital Marketing, you will have the opportunity to lead a team of marketers and drive growth through innovative strategies. This is an exciting chance to make a significant impact on the company’s success and advance your career.

How to Apply

If you are an experienced digital marketing professional with a proven track record in Meta Ads and Google Ads, apply today for the Head of Digital Marketing position at Growthify.Pk and take the next step in your career!

Conclusion

The Head of Digital Marketing position at FitMatch Consulting Group is an excellent opportunity for experienced professionals in the digital marketing field. With a focus on strategic leadership, campaign optimization, and team management, this role offers a chance to make a real impact while growing your career in a dynamic environment.

Apply now and join FitMatch to take on this exciting challenge!